PROJECT
Custom Award for Toyota’s Advisory Board
CUSTOMER
Toyota Motor Sales
BUDGET
$20,000
PRODUCTS DELIVERED
Custom One-of-a Kind Art Glass Awards with Engraved bases
CHALLENGE
To create one-of-a-kind art glass awards to recognize its Customer Services Advisory Board members’ dedication to outstanding parts, service and customer retention practices and to be shipped all over the United States.
SOLUTION
CEShoppes® made recommendations from its stable of artisans, and Virginia Spalter, a local Tampa Bay artist was selected to create the unique, handcrafted commemorative glass art awards. Spalter chose the glass fusion technique, which uses torches and kilns to make the glass molten, to create the blue and green platters that would become the centerpiece of each award. At a rate of 10 platters per week, Spalter needed nearly 60 days to complete the 50 signed and numbered pieces. CEShoppes® then combined the platters with stained black wood bases that were engraved with the Toyota logo and the recipient dealership name, which were both color filled in silver. CEShoppes® put the final pieces together providing the final fulfillment.
RESULTS
“CEShoppes® made Toyota’s custom award request possible,” said Randy Upright, strategic project manager for Toyota’s Customer Services Division. ”We were extremely pleased that CEShoppes® was able to provide us with 50 unique pieces of art, on time and at what I consider to be a great value. The artist, Virginia Spalter, created something that each recipient can proudly display for years.”